Could we exchange thoughts on an issue that is bothering me? Logos and time: how to stay relevant? The world is constantly changing, and brands need to adapt to the times. But when it comes to logos, how do you ensure that your logo stays relevant for the long term? We often see brands updating or redesigning their logos, but what makes a logo timeless, and when is it necessary to change it? Is it the design itself that becomes outdated, or is it the brand’s values and identity that evolve over time, requiring a logo refresh?